Friday 9 November 2012

Recession Causes Increase in Skin Problems


Article originally published in InBath magazine.

As if the recession on its own wasn't enough to worry about, now comes the news that skin problems like eczema and psoriasis have dramatically increased. At the recent conference of the British Association of Dermatologists, nine out of ten dermatologists reported a significant rise in the number of cases of Eczema and Psoriasis, and this is on top of the two- to five-fold rise in incidence over the  last 30 years.

Eczema, Psoriasis and Dermatitis are common names for a range of conditions that cause the skin to become itchy and inflamed. Often triggered by chemicals or allergens, they cause misery to thousands of sufferers.

Outbreaks are often brought on or made worse by stress, and dermatologists believe that it is the stress many are experiencing because of the recession that has caused this latest increase in cases.

Modern medical treatments include aqueous and steroid creams but these have their disadvantages. Aqueous cream contains the known irritant Sodium Lauryl Sulphate (SLS); a study at the University of Bath showed that this cream thins healthy skin by 10%. Steroid creams also thin the skin and cause the collagen to be degraded, weakening the underlying tissues.  They can suppress the immune system and lead to skin infections.

Many commercially-produced creams contain mineral oil or white paraffin, both petroleum by-products. These seal the skin, and ultimately reduce the skin’s ability to self moisturise.. Medical treatments for Acne include the powerful drug Roaccutane. This has over 40 known side effects,
including hair loss, Eczema, dry  skin, nosebleeds, tendinitis, anaemia, and hearing loss.

Parabens, used as preservatives in many products, have been found to increase the ageing effect of UV from the sun. They also mimic the effect of oestrogen in the body, and can cause hormonal imbalances in both men and women.

Bath-based natural skin care company Earth's Wisdom adopts a different approach. By providing the skin cells with the right combination of natural vitamins and nutrients, the body is encouraged to heal itself.

Developed over the last five years, and now exported worldwide, the company's products are the first choice for those who want a natural solution, with no side-effects, to their skin problems.

Robert Morgan, the owner of the company and its chief product developer, says “Our products act
differently to medical treatments.  Instead of focusing on the symptoms of the problem, our creams containing pure essential oils and natural plant extracts provide a rich cocktail of nutrients and healing compounds. This enables the body to re-establish for itself its own proper function and to prevent the secondary infections and inflammations that can make life miserable for sufferers."

The company sells a selection of products to help the skin respond to a range of common complaints such as Psoriasis, Acne, Rosacea, scars and bruises, and sensitive skin. Robert says that more than half of his customers have problems with their skin. “It's not surprising that our skin has trouble coping – the modern world is full of pollutants and chemicals that our bodies have not had the chance to evolve to deal with, and our modern diet means that we are short of nutrients the body needs. The more we can help our skin the longer we can keep it healthy.”

All the products are made using cool process techniques , to maximise the benefit of the natural ingredients. Our customers keep telling us that they are amazed how effective our products are, from therapeutic skin creams, to moisturisers, to deodorants and hair washes.

Earth’s Wisdom products are hand made in Bath from natural ingredients. All fragrancing is done with pure essential oils, chosen as much for their therapeutic benefits as for their scent. Every ingredient is carefully selected for specific functions.

We asked Victoria Maplesden who suffers with particularly dry skin on her hands, to try the Comfrey and Calendula skin cream. She had tried so many different lotions and creams in the past but felt nothing had ever really worked. “What I liked about the product was the fact that it is made entirely from natural ingredients, I applied it overnight and found that my skin was so much better by the next morning. The redness and dryness was significantly improved, I found it worked fast and effectively in
such a short period of time, and I was so pleased to have finally found a product that actually works and doesn't irritate my skin even more. I will certainly be recommending the Comfrey and  Calendula skin cream to others “.


All the company's products are available for sale at their shop Aranais, located in Bath's historic

Guildhall Market, or from their website. Anyone interested in learning more about natural products and ingredients, or about harmful preservatives or ingredients please contact Robert Morgan who will be happy to explain and advise.

Information is readily available on our website
www.aranais.co.uk.

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